Google Analytics Channel Groupings

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If you are looking into customising or editing the default channel groupings in Google Analytics you are now in the right place. I have done this dozens of times, and have pulled together a number of useful resources to help, and added my own understanding too.

 

This guide for Annie at Annielytics is a great place to start:

The Definitive Guide to Channels in Google Analytics

 

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By Simon

Simon

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